CASE STUDY
Alexander Komaritsyn
Alexander Komaritsyn is an entrepreneur who brilliantly combines his IT, marketing, business development, and product management expertise to offer solutions in the hospitality industry.
A Brief Background
Overview
For over 13 years, Alexander has organized, managed, and hosted several events across New York and the Hamptons, which allowed him to build extensive connections and expand his network with successful individuals from different industries.
Alexander’s company “ImageModel,” seeks to provide a seamless digital platform for brands to directly collaborate with talents and models for their exposure, traffic increase, and marketing needs. ImageModel runs on a unique approach to delivering high-quality bespoke event experiences and connecting people, places, and businesses under one digital roof. Alexander is also the proud owner of NiBeat. His successful boutique company has been extending event management production, sales, and marketing strategies to companies in the hospitality and entertainment industries for over 13 years. With a track record of event involvement with leading brands such as TAO Group, LDV Group, and Provocateur, the company continues to reach new heights.
Alexander’s vision is centered on promoting a lifestyle brand called “BLOYD” which stands for “Be Lord Of Your Destiny.” Recently, he came across an incredible business opportunity to scale his consumer and business platforms. For Alexander, providing quality customer service has always been his topmost priority, and he implements the same principle across his companies. He further hopes to tap into scalable marketplaces and expand Image Model’s services across the globe.
Alexander came to us because he needed help in getting more press exposure and building higher credibility for his brand.
Challenge
Alexander Komaritsyn had some following on social media but didn’t have any press to his name. He wanted to take his online presence to the next level. Therefore, we had to focus on creating a unique angle for Alexander’s story and leverage our network of connections to get him featured in numerous media publications.
Strategy
- Create powerful content that positions Alexander Komaritsyn’s brand in the media powerfully
- Place Alexander’s brand on top-tier media outlets to gain massive exposure
- Improve the overall brand perception of Alexander by giving an initial press boost to his name
- Pave the path to more future media coverage
Featured On
Results
- Created powerful content and strategically placed it in major media outlets to position Alexander as a successful entrepreneur
- Improved Alexander’s press exposure, brand credibility, and Google presence
- Attained powerful media coverage, thus laying the foundation for achieving greater goals in the future
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