CASE STUDY

Logan Campbell

Logan Campbell, the Founder & CEO of Dream Team Clean and Nurture Nation, is a visionary entrepreneur who has transformed the home services industry. Growing up in a small town in Northwest Florida, Logan’s journey took him from Central High School to the University of West Florida, where he gained the skills and knowledge to fuel his success.
A Brief Background

Overview

In a niche-specific industry like home services, a hiring platform tailored to the unique challenges and demands of the sector becomes an invaluable asset. Under the guidance of Logan Campbell, Nurture Nation offers a solution that meets these specific needs, supporting businesses in scaling, hiring efficiently, and enhancing their approach to recruitment.
The Dream Clean Team began when Logan’s work ended when the clinic lost its insurance contract—this tough time inspired him to fully commit to his new venture and explore the other side of the coin.
A lack of work-life balance, appreciation, and limited growth opportunities contributes to employee dissatisfaction. Logan’s story is a remarkable example of someone who recognized the limitations of a 9-to-5 routine and chose to explore uncharted territory.
Logan’s dedication to revolutionizing the industry’s human resource processes with practical solutions ensures a brighter future for home service businesses, emphasizing sustainability and growth. As he continues to make waves with his business ventures, his story encourages us to reevaluate our career choices and embrace the limitless possibilities beyond conventional employment’s confines.

Logan Campbell approached Impact Authority Public Relation Agency seeking to significantly enhance and fortify his business through strategic media exposure and targeted outreach efforts. Recognizing the pivotal role of impactful media attention, he entrusted us to elevate his brand visibility and credibility, ensuring his business achieves sustained growth and recognition across various platforms.

Challenge

Logan Campbell, a successful entrepreneur, wanted to boost his social media credibility and authority. We needed to craft a unique angle for Logan’s story and help him get press features in significant publications.

Strategy

  • Generate sufficient press, which can later be leveraged to get on even bigger media outlets if needed.
  • Present Logan Campbell’s success story from a unique angle and help him gain worldwide recognition.
  • Improve Google search presence for Logan Campbell’s business.
  • Boost Logan Campbell’s social media credibility and authority by positioning him as an expert in his field.

Featured On

Untitled design (2)
z
yahoo
IBT

Results

  • Featured Logan Campbell in several publications, including Yahoo Finance, Business Insider, Street Insider, IBT, YFS magazine, Business Trends, and more.
  • Created compelling content and strategically placed it on major media outlets to position Logan Campbell as an expert in his field.
  • Boosted press exposure and online presence tremendously.
  • Attained a lot of powerful media coverage, hence laying the foundation for social media verification in the future.
  • Interested? Let's get in Touch!
Contact Us