SOJOS, In 2011, provided its manufacturing services to American and European local companies for OEM/ODM as a B2B business model. They did a good job yet remained behind the curtain. As a supplier, they worked with highly successful brands. While working as a B2B venture, SOJOS got plenty of knowledge and first-hand experience in manufacturing techniques and the cost of production.
SOJOS gradually stretched itself on Amazon and soon attracted many customers. Sales were high, and the business was going in the right direction. Initially, they were selling sunglasses. All sunglasses were designed and produced by their factory. There were some down days as well; however, with persistence and perseverance, nothing is impossible.
SOJOS sunglasses were available in round, cat eyes, polygon, oversized, aviator, square, and rectangle shapes on Amazon and in different colors.
Also, for such unique sunglasses, the price was relatively low. SOJOS offered an attractive pair of women’s sunglasses on Amazon, with added UV-protection lenses, at only $5 to $10. This approach allowed SOJOS to stand out among other competitors on the world stage and race ahead of many American, European, and Chinese companies.
SOJOS has achieved many milestones so far. Among others, being enlisted as Amazon Global Stores Top 100 Chinese Export Cross-border Brand issued by Amazon in 2019 and Amazon Global Layout Seller in 2020 stands out.
The team of SOJOS came to us because they wanted to boost their brand further and their social media credibility and authority.
SOJOS brand was widely known for its excellent quality glasses. However, they wanted further to boost their brand and social media credibility and authority. We needed to craft out a unique angle for SOJOS’s story and help them to get press features in different significant publications.
